In the old world of sales, nothing was more important than getting face time with a customer or potential customer. Being a road warrior was part of the job. However with the pandemic continuing to escalate and the old world of sales quickly disappearing, many sales organizations embarked on initiatives aimed at redesigning processes that brought their teams into the new world of sales.
Like everyone else, salespeople have seen their work disrupted by the COVID-19 pandemic that has caused workplaces to close their doors and compelled many white-collar workers to work from home, like it or not.
Suddenly, B2B salespeople accustomed to prizing the in-person meeting with a customer or potential customer above all else are stuck at home. Not only are they being encouraged to “shelter at home” as much as possible during a worldwide pandemic but few of the people they would like to meet with are in the office anyway. Even those places of business that are still open are likely discouraging if not prohibiting visits from non-essential guests.